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Point of Purchase Packaging Market Fueled by Impulse‑Driven Retail Experience
The Global Point of Purchase (POP) Packaging Market reached US $14.0 billion in 2022 and is projected to grow to US $21.9 billion by 2030, registering a sturdy 5.8 % CAGR between 2023 and 2030. This growth is fueled by brands and retailers keen on boosting in-store visibility, stimulating impulse buys, and delivering immersive retail experiences. Consumers are increasingly drawn to POP...
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